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1 Publikation
2017 | Artikel | FH-PUB-ID: 5613
@article{Schröder_Hruschka_2017, title={Comparing alternatives to account for unobserved heterogeneity in direct marketing models}, volume={103}, DOI={10.1016/j.dss.2017.08.005}, journal={Decision Support Systems}, publisher={Elsevier BV}, author={Schröder, Nadine and Hruschka, Harald}, year={2017}, pages={24–33} }
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