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196 Publikationen
2025 | Konferenzbeitrag | FH-PUB-ID: 5877 | 
Armutat S, Wattenberg M, Mauritz N. Implementationsmodell zur Integration von Mitarbeitenden in strategische Digitalisierungsprojekte im Kontext von KI. In: Gesellschaft für Arbeitswissenschaft, ed. Arbeit 5.0: Menschzentrierte Innovationen für die Zukunft der Arbeit. Sankt Augustin: GfA-Press; 2025:210-215.
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2025 | Konferenzbeitrag | FH-PUB-ID: 5406
Schultenkämper S, Bäumer F. Multimodal Analysis of Modern Phishing Attacks: Towards an Evolving Dataset of Real-World Data. In: The 13th IEEE International Workshop on Semantic Computing for Social Networking: From User Information to Social Knowledge and Ethical AI.
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2025 | Konferenzbeitrag | FH-PUB-ID: 5407
Schultenkämper S, Vovchenko V, Bäumer F. Enhancing Social Media Summarization with Instruction Tuned Large Language Models and Adaptive Summary Ranking. In: The 13th IEEE International Workshop on Semantic Computing for Social Networking: From User Information to Social Knowledge and Ethical AI.
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2025 | Artikel | FH-PUB-ID: 5770 |
Rau L-M, Dogan M, Hirschfeld G, et al. The effects of psychosocial aftercare following pediatric chronic pain treatment withstand the coronavirus disease 2019 pandemic: long-term outcomes of a randomized controlled trial. PAIN Reports. 2025;10(1). doi:10.1097/PR9.0000000000001226
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2025 | Konferenzbeitrag | FH-PUB-ID: 5492
Florea D, Baliga A, Rangarajan D, Schäfers T. Customer Education in Value-Based Selling. In: ; 2025.
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2025 | Artikel | FH-PUB-ID: 5408 |
Linde M von der, Göcke M, Hirschfeld G, Thielsch MT. Check or reject? Trust and motivation development in app-based warning systems. Safety Science. 2025;185. doi:10.1016/j.ssci.2024.106724
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2025 | Artikel | FH-PUB-ID: 5405 |
Narayanamurthy G, Jayanth RSS, Moser R, Schäfers T, Nagendra NP. Data-driven digital transformation for uncertainty reduction – Application of satellite imagery analytics in institutional crop credit management. International Journal of Production Economics. 2025;280. doi:10.1016/j.ijpe.2024.109498
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2025 | Artikel | FH-PUB-ID: 5404 |
Schäfers T, Hülsebusch D, Cziehso G. “Come and visit us!”: The effects of factory tour participation on customers. Industrial Marketing Management. 2025;125:169-178. doi:10.1016/j.indmarman.2025.01.004
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2024 | Fachbuch | FH-PUB-ID: 5563
Burchert H, Schneider J. Investition und Finanzierung. Klausuren, Aufgaben und Lösungen. 4th ed. Berlin/Boston: De Gruyter; 2024. doi:10.1515/9783111264646
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2024 | Kurzbeitrag Konferenz | FH-PUB-ID: 5538
Armutat S, Mauritz N, Wattenberg M. HR-Management für mehr Anpassungsfähigkeit – mit dem richtigen Personal zur (digitalen) Transformation. In: ; 2024.
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2024 | Artikel | FH-PUB-ID: 5111 |
Armutat S, Wattenberg M, Mauritz N. Gender Bias bei der Wahrnehmung Künstlicher Intelligenz: Ursachen und Strategien. Femina Politica – Zeitschrift für feministische Politikwissenschaft. 2024;33(2):125-128. doi:10.3224/feminapolitica.v33i2.14
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2024 | Konferenzbeitrag | FH-PUB-ID: 5174 |
Armutat S, Wattenberg M, Mauritz N. Designing an Artificial Intelligence Maturity Model for Human Resources (HR-AIMM). In: Academic Conferences International Limited, ed. Proceedings of the 4th International Conference on AI Research, ICAIR 2024. Vol 4. United Kingdom: Curtis Farm; 2024:50-58. doi:10.34190/icair.5.1.3070
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2024 | Artikel | FH-PUB-ID: 4518
Armutat S, Wattenberg M, Mauritz N. Den KI-Reifegrad des Personalmanagements bestimmen. Controlling & Management Review. 2024;68(2):50-55. doi:10.1007/s12176-023-1106-0
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2024 | Konferenzbeitrag | FH-PUB-ID: 4648
Wattenberg M. Theoretical Foundations of Customer Engagement in Social Media – Implications for Businesses. In: Coman A, Vasilache S, eds. Social Computing and Social Media. 16th International Conference, SCSM 2024, Held as Part of the 26th HCI International Conference, HCII 2024, Washington, DC, USA, June 29–July 4, 2024, Proceedings, Part II. Lecture Notes in Computer Science. Cham: Springer Nature Switzerland; 2024:370-387. doi:10.1007/978-3-031-61305-0_26
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2024 | Konferenzbeitrag | FH-PUB-ID: 5489
Saracevic S, Schäfers T. On-Demand Product Features: How Abstract vs. Concrete Communication Influences Consumer Reactions. In: ; 2024.
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2024 | Konferenzbeitrag | FH-PUB-ID: 5490
Schäfers T, Pieper N, Woisetschläger D. AI-Based Detection of Customer Misbehavior: Passenger Reactions to Surveillance Technology in Public Transport. In: ; 2024.
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2024 | Konferenzbeitrag | FH-PUB-ID: 4516 |
Armutat S, Wattenberg M, Mauritz N. Artificial Intelligence – Gender-Specific Differences in Perception, Understanding, and Training Interest. In: Proceedings of the 7th International Conference on Gender Research. Vol 7. Academic Conferences International Ltd; 2024:36-43. doi:10.34190/icgr.7.1.2163
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2024 | Konferenzbeitrag | FH-PUB-ID: 5491
Schäfers T, Saracevic S. »Winter Package on Demand« vs. »Seat Heating on Demand«: How the Level of Construal Influences Consumer Reactions to On-Demand Features. In: ; 2024.
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2024 | Konferenzbeitrag | FH-PUB-ID: 5189
Breustedt L, Schäfers T, Cziehso G, Brinkhoff S. The duality of in-store services: Benefits of tracking and targeting for brick-and-mortar retailers. In: ; 2024.
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2024 | Konferenzbeitrag | FH-PUB-ID: 5188
Breustedt L, Schäfers T, Cziehso G, Brinkhoff S. Online in the store: Leveraging tracking and targeting for brick-and-mortar retailing. In: ; 2024.
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