{"publication_status":"published","year":"2024","publication":"How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research","title":"Achieving research quality","date_created":"2024-09-20T12:42:10Z","citation":{"alphadin":"Lindgreen, Adam ; Di Benedetto, C. Anthony ; Brodie, Roderick J. ; Schäfers, Tobias: Achieving research quality. In: van der Borgh, M. ; Lindgreen, A. ; Schäfers, T. (Hrsg.): How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research. Cheltenham : Edward Elgar Publishing, 2024, S. 324–332","short":"A. Lindgreen, C.A. Di Benedetto, R.J. Brodie, T. Schäfers, in: M. van der Borgh, A. Lindgreen, T. Schäfers (Eds.), How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research, Edward Elgar Publishing, Cheltenham, 2024, pp. 324–332.","apa":"Lindgreen, A., Di Benedetto, C. A., Brodie, R. J., & Schäfers, T. (2024). Achieving research quality. In M. van der Borgh, A. Lindgreen, & T. Schäfers (Eds.), How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research (pp. 324–332). Cheltenham: Edward Elgar Publishing. https://doi.org/10.4337/9781800888531.00028","chicago":"Lindgreen, Adam, C. Anthony Di Benedetto, Roderick J. Brodie, and Tobias Schäfers. “Achieving Research Quality.” In How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research, edited by Michel van der Borgh, Adam Lindgreen, and Tobias Schäfers, 324–32. Cheltenham: Edward Elgar Publishing, 2024. https://doi.org/10.4337/9781800888531.00028.","ieee":"A. Lindgreen, C. A. Di Benedetto, R. J. Brodie, and T. Schäfers, “Achieving research quality,” in How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research, M. van der Borgh, A. Lindgreen, and T. Schäfers, Eds. Cheltenham: Edward Elgar Publishing, 2024, pp. 324–332.","ama":"Lindgreen A, Di Benedetto CA, Brodie RJ, Schäfers T. Achieving research quality. In: van der Borgh M, Lindgreen A, Schäfers T, eds. How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research. Cheltenham: Edward Elgar Publishing; 2024:324-332. doi:10.4337/9781800888531.00028","mla":"Lindgreen, Adam, et al. “Achieving Research Quality.” How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research, edited by Michel van der Borgh et al., Edward Elgar Publishing, 2024, pp. 324–32, doi:10.4337/9781800888531.00028.","bibtex":"@inbook{Lindgreen_Di Benedetto_Brodie_Schäfers_2024, place={Cheltenham}, title={Achieving research quality}, DOI={10.4337/9781800888531.00028}, booktitle={How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research}, publisher={Edward Elgar Publishing}, author={Lindgreen, Adam and Di Benedetto, C. Anthony and Brodie, Roderick J. and Schäfers, Tobias}, editor={van der Borgh, Michel and Lindgreen, Adam and Schäfers, TobiasEditors}, year={2024}, pages={324–332} }"},"user_id":"220548","_id":"4964","status":"public","editor":[{"first_name":"Michel","last_name":"van der Borgh","full_name":"van der Borgh, Michel"},{"full_name":"Lindgreen, Adam","last_name":"Lindgreen","first_name":"Adam"},{"last_name":"Schäfers","full_name":"Schäfers, Tobias","id":"253685","first_name":"Tobias","orcid":"0000-0002-2533-335X"}],"publisher":"Edward Elgar Publishing","author":[{"first_name":"Adam","full_name":"Lindgreen, Adam","last_name":"Lindgreen"},{"first_name":"C. Anthony","last_name":"Di Benedetto","full_name":"Di Benedetto, C. Anthony"},{"first_name":"Roderick J.","full_name":"Brodie, Roderick J.","last_name":"Brodie"},{"last_name":"Schäfers","orcid_put_code_url":"https://api.orcid.org/v2.0/0000-0002-2533-335X/work/167909622","full_name":"Schäfers, Tobias","id":"253685","first_name":"Tobias","orcid":"0000-0002-2533-335X"}],"doi":"10.4337/9781800888531.00028","quality_controlled":"1","type":"book_chapter","abstract":[{"text":"Researchers are under constant pressure to publish high-quality research. What, however, constitutes high-quality research and how can research quality be achieved? We propose that high-quality research should create value for students and, especially in the case of business academics, for managers and practitioners. Therefore, rather than focusing exclusively on theoretical contributions, researchers should demonstrate the value-in-use of the research stream to the broader community. We present a set of conditions to support a research stream that delivers value-in-use to students and practitioners. We then turn to whether high-quality research implies finding solutions to societal challenges and problems. This would require a rethinking of the traditional views on the university’s relationship with society at large. We explore issues of research concerning its contribution to society. We conclude by distilling these issues into several pieces of advice to new and mid-career academics regarding strategies and challenges in developing high-quality research.","lang":"eng"}],"publication_identifier":{"isbn":["9781800888524"],"eisbn":["9781800888531","9781800888531"]},"place":"Cheltenham","date_updated":"2024-09-24T09:37:16Z","department":[{"_id":"4b2dc5c9-bee3-11eb-b75f-ecc80f94fb21"}],"page":"324-332","language":[{"iso":"eng"}]}