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The Key Factors of Success of Corporate Communications on Facebook: Results of a Quantitative Content Analysis

M. Wattenberg, H. Brandt-Pook, in: C. Stützer (Ed.), 19th General Online Research Conference, Proceedings, , 2017, pp. 51–52.

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Konferenzbeitrag | Englisch
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Stützer, C.
Erscheinungsjahr
Titel des Konferenzbandes
19th General Online Research Conference, Proceedings,
Seite
51-52
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Wattenberg, Malte ; Brandt-Pook, Hans: The Key Factors of Success of Corporate Communications on Facebook: Results of a Quantitative Content Analysis. In: Stützer, C. (Hrsg.): 19th General Online Research Conference, Proceedings, , 2017, S. 51–52
Wattenberg M, Brandt-Pook H. The Key Factors of Success of Corporate Communications on Facebook: Results of a Quantitative Content Analysis. In: Stützer C, ed. 19th General Online Research Conference, Proceedings, . ; 2017:51-52.
Wattenberg, M., & Brandt-Pook, H. (2017). The Key Factors of Success of Corporate Communications on Facebook: Results of a Quantitative Content Analysis. In C. Stützer (Ed.), 19th General Online Research Conference, Proceedings, (pp. 51–52).
@inproceedings{Wattenberg_Brandt-Pook_2017, title={The Key Factors of Success of Corporate Communications on Facebook: Results of a Quantitative Content Analysis}, booktitle={19th General Online Research Conference, Proceedings, }, author={Wattenberg, Malte and Brandt-Pook, Hans}, editor={Stützer, C.Editor}, year={2017}, pages={51–52} }
Wattenberg, Malte, and Hans Brandt-Pook. “The Key Factors of Success of Corporate Communications on Facebook: Results of a Quantitative Content Analysis.” In 19th General Online Research Conference, Proceedings, , edited by C. Stützer, 51–52, 2017.
M. Wattenberg and H. Brandt-Pook, “The Key Factors of Success of Corporate Communications on Facebook: Results of a Quantitative Content Analysis,” in 19th General Online Research Conference, Proceedings, , 2017, pp. 51–52.
Wattenberg, Malte, and Hans Brandt-Pook. “The Key Factors of Success of Corporate Communications on Facebook: Results of a Quantitative Content Analysis.” 19th General Online Research Conference, Proceedings, , edited by C. Stützer, 2017, pp. 51–52.

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